The heart of this campaign was to do something with a car that you wouldn’t normally do. We named the campaign Let's do this.
Worked on the main concept, digital and design.
AWARDS: Intergrated Gold
INTEGRATED GOLD PENCIL - ONE SHOW
INTEGRATED GOLD - EFFIE
INTEGRATED BRONZE - CANNES CYBER LION
SILVER - ADDY AWARDS
AD AGE'S TOP 10 CREATIVE EFFORTS FROM 2012